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What is Self Service BI: An Complete Overview

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Published: May 14, 2023    |     null MIN READ

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We will give an explanation of the question of what self-service BI is, provide a comparison between traditional and self-service BI, and list the primary benefits and tools that the BI solution must consist of to be able to generate fantastic business results.

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The emergence of self-service BI is a direct consequence of the ever-increasing volume of data collected by modern businesses. Consequently, there is a growing demand for decision-makers to effortlessly convert raw data into practical insights. However, as time progresses, the number of individuals within your organization requiring access to data also rises for them to be productive and efficient in their respective roles.

This is precisely where self-service BI comes into focus. Within this article, we will elucidate the concept of self-service BI, draw a comparison between traditional and self-service BI, and outline the key advantages and essential tools that a BI solution must encompass to generate exceptional business outcomes.

What is Self Service Business Intelligence (Self Service BI)?

Self Service Business Intelligence (Self Service BI) refers to a tool or application that empowers users throughout an organization to independently analyze and present data, eliminating the need for IT department assistance. This implies that teams in various departments such as operations, marketing, product development, sales, and finance can utilize data daily to inform decision-making while adhering to data governance protocols effortlessly.

The objective of self-service BI is to grant stakeholders across the organization greater autonomy and democratize data analysis and reporting. By providing a user-friendly, authoritative data source, it reduces reliance on IT to address data-related queries.

Traditional BI vs. Self Service BI

The traditional approach to business intelligence relies on IT teams and data analysts to maintain a tightly controlled environment. Whenever someone in the organization requires a data report design or dashboard, they must wait for the IT team to query the data and deliver the reports. This process can lead to significant delays, especially in large organizations or those heavily reliant on data insights, resulting in an IT backlog that hinders timely data-driven decision-making.

Self-service BI aims to alleviate this backlog by providing teams with an intuitive user interface that simplifies working with data, even for individuals without technical data backgrounds. While IT teams still maintain control over data access to ensure security and compliance, they are no longer the sole source of data analysis. Self-service BI enables stakeholders to access and analyze data independently, generating reports that effectively convey their findings. Armed with this information, every level of the organization can make more informed decisions.

Self-service BI reporting apps do not seek to transform everyone into data analysts or strip responsibilities from the IT department. Instead, it strives to assist teams across the business in comprehending and interacting with the data they generate and collect daily.

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Benefits of Self-Service BI

Self-service BI offers numerous advantages to businesses, leveraging expanded data access and real time analytics capabilities. The potential benefits include:

1.Optimal utilization of BI and IT resources

By enabling business users to perform ad hoc analysis themselves, self-service BI relieves the burden on BI and IT teams in creating queries, visualizations, dashboards, and reports. This allows them to prioritize higher-value tasks that require specialized technical skills, such as curating data sets for business users and developing complex queries.

2.Accelerated data analysis and decision-making

Self-service capabilities mitigate bottlenecks in BI programs by empowering business users to perform analytics, rather than relying on a limited number of BI professionals. As a result, business processes are expedited as users can swiftly analyze data, make decisions, and take necessary actions.

3.Cultivating a data-driven organization

The widespread adoption of BI tools through self-service systems fosters a fully data-driven culture across the organization, influencing both the C-suite and day-to-day business operations.

4.Competitive edge

The enhanced utilization of data and accelerated decision-making processes contribute to overall organizational agility, potentially leading to a competitive advantage in the marketplace. This advantage becomes more prominent if the organization's implementation and success with self-service tools surpass those of its competitors.

Obstacles of Self-Service BI

The implementation of self-service BI presents several challenges for organizations. Overcoming these hurdles is crucial for a successful self-service initiative. The key challenges include:

1.Resistance to adoption by business users

Similar to traditional BI environments, self-service initiatives may encounter resistance from business executives and managers who prefer relying on their own knowledge and intuition for decision-making. Additionally, the lack of user-friendly interfaces in self-service BI applications can discourage user adoption.

2.Potential for inaccurate analytics results

Self-service queries can yield erroneous outcomes due to incomplete or erroneous data sets that go undetected and unaddressed. Inconsistencies may also arise if different users work with varying versions of the same data or apply different filters and preparation methods for analysis. These issues can lead to confusion regarding BI findings and ultimately result in flawed decision-making.

3.Data security, privacy, and ethical concerns

The expanded data access enabled by self-service BI can pose problems if robust data security measures and effective data governance policies are not in place. Unauthorized access to sensitive data or misuse of data in violation of privacy regulations and corporate ethics standards are potential risks.

4.Uncontrolled deployments

Without centralized monitoring and oversight by the BI team, self-service BI environments can become chaotic. If business units independently deploy BI systems, it may lead to inconsistent data silos, multiple BI tools, and escalating costs, making it challenging to scale self-service capabilities efficiently.

To mitigate or overcome these challenges, organizations must start with a well-planned BI strategy that includes a robust BI architecture establishing technology and governance standards. These foundational elements ensure the availability of appropriate data sets and infrastructure to support enterprise-wide utilization of self-service BI tools.

Furthermore, implementing a comprehensive BI training program is essential. It should educate employees not only on how to use self-service systems but also on locating the required business data and creating effective data visualizations, dashboards, and reports.

Essential Features of Self-Service BI

Let's explore some key features that self-service BI offers:

Intuitive Interface

Utilize a user-friendly interface that allows seamless navigation within the tool. Users can directly select variables and data fields from source tables, connect data from various sources, perform table transformations, and create insightful visualizations, dashboards, and reports. This empowers users to conduct ad hoc analysis and easily share reports with team members and stakeholders.

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Data Integration

Self-service BI tools support integration with third-party systems through data connectors. These connectors enable connectivity to databases, CRM and ERP systems, on-premise systems, finance and marketing automation tools, and more. By accessing data from multiple sources, users can perform advanced analysis and extract valuable insights.

Self-service BI tool FineBI has a powerful data preparation functionality, supporting over 30 different database tables and SQL data sources. It also supports various file data sets such as Excel and txt files, as well as multidimensional databases and procedural data sets. It is suitable for data analysis scenarios with high real-time requirements.

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Interactive Reports

Transform data into actionable knowledge with interactive reports that provide a comprehensive view from various perspectives. Users can slice, dice, and drill through the data to identify trends and patterns. Techniques such as moving averages and regression analysis can be applied to highlight trends. Time series analysis helps in detecting fluctuations in datasets over time.

Personalized Dashboards

Visualize, monitor, and comprehend real-time data through personalized dashboards. Executives can access metrics, KPIs, and summary information to facilitate faster decision-making. Exception reporting alerts users to unexpected events that require immediate action.

For example, the self-service BI tool FineBI supports more than 50 chart styles, covering basically all basic and high-level charts on the market, and also has excellent dynamic effects and a powerful interactive experience. Various features can be set according to the needs during use, and can also be self-adjusted and displayed on the mobile terminal and large LED screen.

And here is an example of a business dashboard created by FineBI.

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Self-service BI tools may also offer additional features, either as standard offerings or optional add-ons. These include connectivity to diverse data sources, data sharing and collaboration capabilities, data modeling and curation functionalities, support for mobile BI applications, data storytelling tools for narrative presentations, mapping and geospatial data functionality, data preparation and cataloging software, as well as predictive modeling for what-if analysis of various scenarios.

Choosing the Right Self-Service BI Tools

When selecting a self-service BI tool, it's important to consider several factors. While all BI tools gather, analyze, and visualize data, here are some key considerations:

Rapid Implementation

Ensure the BI platform offers easy connectivity to various data sources, such as databases and data warehouses, through direct connections. If a direct connection is unavailable, the tool should support custom connections created by the IT team to enable integration. A successful solution should have a quick time-to-value, allowing you to create the first dashboard shortly after obtaining a license.

User-Friendliness

A self-service BI platform should be intuitive for both technical and non-technical users. Look for tools that allow users to connect to new data sources without relying on IT assistance. Visual SQL builders make it possible to query data without requiring SQL knowledge. The platform should also offer a straightforward process to create visualizations and dashboards with just a few clicks.

For example, in the leading self-service BI tool FineBI, you can create professional dashboards without difficulty through simple operations like drag-and-drop.

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Dashboard Capabilities

Choose a tool that provides a wide range of graphical tools, such as charts, graphs, and maps, to build robust dashboards. Collaborative features that facilitate sharing and collaboration among team members and stakeholders are essential for making data-driven decisions.

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Affordability

Consider vendors that offer flexible pricing plans to make the platform affordable, especially for small and medium-sized businesses. It's advisable to avoid long-term contracts as requirements may change as your organization grows.

FineBI is free without time or feature limits for personal use. For enterprises, it offers a quote-based plan that charges according to different situations. In a word, FineBI is price-friendly to all customers.

 

Scalability

Select a self-service BI tool that can scale alongside your business for long-term investment. Look for features like custom tables and schemas that provide flexibility for your evolving data needs. Data stores are also crucial as they allow you to manage access to specific data types, enabling granular control over data permissions as your company expands.

By carefully considering these factors, you can choose a self-service BI tool that aligns with your organization's requirements and supports its growth and data-driven decision-making processes.

 

Three Self-Service BI Tools to Consider

FineBI

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FineBI is a powerful data analysis and visualization software that enables businesses to easily transform complex data into meaningful insights. With its user-friendly interface and powerful analytical tools, FineBI has gained recognition in the industry with more than 26,000 customers worldwide and was honorably mentioned in the 2023 Gartner Magic Quadrant for Analytics and Business Intelligence Platforms.

FineBI provides interfaces for commonly used features, making it easier for custom development. And, clients are enabled to reuse customized features via the plugin market.

Other prominent features of this software include,

  • Open APIs for customization
  • OLAP Analysis
  • Spider Big Data Engine
  • Scheduled Task
  • Relation Model
  • Self Dataset
  • Chart/Table/Filter component
  • Mobile BI
  • User Management 

 

Tableau Public

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Tableau public offers free bi tools for creative people to learn the products with minimal investment, as well as provides a platform to share data visualizations and insights within the world. It is used by potential customers to evaluate both the Desktop and Server applications.

Tableau Public is similar but removes the download functionality. 

The biggest cons of Tableau Public is that any data used in the program is ‘public’ and therefore not secure. And, with Tableau Public, published workbooks are “disconnected” from the underlying data sources and require periodic updates when the data changes.

QlikView

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QlikView is a self-service business intelligence, data visualization, and data analytics tool that was named a leader in the 2020 Gartner Magic Quadrant for Analytics and BI Platforms. Its features include data integration, data literacy, and data analytics, all aimed at accelerating business value through data.

QlikView has recently launched Qlik Alerting for Qlik Sense®, an intelligent alerting platform that helps organizations manage exceptions, notify users of potential issues, and prompt actions based on insights.

If you want to know more about BI tools in the market and their key features, you can check out the top 12 BI tool list we collect.

Future of Self Service Business Intelligence

Self-service BI tools will continue to evolve and streamline the way ordinary employees interact with data. User interfaces will become more intuitive, relying on visual elements and drag-and-drop features.

These advancements will further drive the trend of data democratization, empowering non-specialists to gather and analyze data independently, without relying on data experts. Increased interaction with data by average users will lead to improved overall data literacy within organizations.

As data democratization progresses, security and data governance will become prominent concerns for IT teams. Solutions like FineBI's new default view for dashboards allow IT teams to define what specific users or departments see when they access the self-service BI tool. This ensures that individuals are not overwhelmed by irrelevant data and that sensitive data remains secure.

Augmented analytics technologies are also becoming integral to self-service BI platforms. These technologies include natural language querying capabilities that eliminate the need for writing SQL queries or programming languages. Additionally, AI and machine learning algorithms can identify relevant data, explain data elements, automate data preparation, and suggest suitable data visualizations. Gartner predicts that augmented analytics features will be widely available in BI tools by 2022.

Another significant trend is the introduction of low-code and no-code development tools by vendors, simplifying the process of creating BI applications. Additionally, BI platforms are adding support for multi-cloud environments. The use of cloud for BI and analytics is on the rise, with Gartner reporting that the majority of new BI system spending is directed towards cloud deployments.

According to the Business Application Research Center (BARC), self-service BI ranked fifth among the most important BI trends in a survey conducted in 2020. Data discovery, visualization, establishing a data-driven culture, data quality, and master data management were also highlighted as significant trends in BARC's "BI Trend Monitor 2020" report.

These trends indicate the growing importance of self-service BI tools and their role in shaping the future of data analysis and decision-making within organizations.

Conclusion

In conclusion, Self-Service BI has emerged as a transformative force in the world of business intelligence, enabling organizations to harness the power of data with greater efficiency and agility. Through its user-friendly interfaces, advanced analytics capabilities, and seamless integration with various data sources, Self-Service BI empowers users at all levels to explore, analyze, and visualize data independently.

Among the myriad of Self-Service BI tools available, FineBI stands out as a highly recommended solution. With its intuitive interface, robust dashboard features, and comprehensive data integration capabilities, FineBI offers organizations a seamless and powerful platform for unlocking insights from their data. Moreover, its flexible pricing plans and scalability make it an ideal choice for businesses of all sizes, ensuring that organizations can adapt and grow alongside their evolving data needs.

By embracing Self-Service BI and leveraging tools like FineBI, organizations can foster a data-driven culture, accelerate decision-making processes, and gain a competitive edge in the ever-evolving business landscape. With the power to democratize data and empower users across the organization, Self-Service BI is poised to revolutionize how businesses derive value from their data in the years to come.

 

Feel free to make an appointment for a live demo with our product experts. We will be more clear about your needs and see how FineBI can help you and your organization to transform data into value.

Keen to explore the full potential of BI tools? Dive in with our comprehensive guide:

Top BI Tools: A Comprehensive Guide for 2024
 

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