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What is Financial Analytics?

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Published: June 13, 2023    |     null MIN READ

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Definition, importance, and recommended techniques are covered in this guide, which offers explanations and actionable suggestions for comprehending financial analytics.

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Financial analytics has emerged as a critical tool for organizations seeking to gain valuable insights into their financial performance and make informed decisions. In this article, we will explore the concept of financial analytics, its significance, different types, and a practical example. Additionally, we will delve into the process of performing financial analytics and highlight the importance of leveraging powerful data analysis tools to unlock its full potential.

What is financial analytics?

Financial analytics involves the utilization of various tools and methodologies to amalgamate and examine datasets, enabling organizations to acquire comprehensive insights into their financial performance. By integrating data from diverse systems, a comprehensive overview of the business can be obtained, facilitating the prediction and enhancement of performance.

The primary objective of financial analytics is to guide business strategy based on factual and accurate insights, rather than relying solely on intuition. It equips companies with the necessary resources to develop a profound understanding of significant trends and take appropriate actions to improve their performance through detailed analysis of financial data.

As a subset of business intelligence and enterprise performance management, financial analytics has a profound impact on all aspects of an organization. Its critical role lies in assisting companies with forecasting and planning for the future.

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Financial Analytics Example

Importance of Financial Analytics

Whether you operate a small business or a large corporation, the optimization of data derived from financial management processes holds immense significance. It is crucial to establish an efficient methodology that maximizes success while minimizing resource utilization, all the while enhancing financial controls and ensuring a stable cash flow. Financial analytics influences various aspects of your business in the following ways:

  • Every company necessitates prudent financial planning and future forecasting to adequately prepare for the ever-evolving demands of the market.
  • Consolidating all critical financial data in a centralized location that offers visibility and usability is indispensable.
  • Financial analytics provides profound insights into your financial standing, enhancing financial visibility, profitability, and overall business value for stakeholders.
  • Effectively measuring and managing assets, such as cash and equipment, is pivotal in financial management and accounting endeavors.
  • Having this information readily available whenever needed facilitates prompt responses to pressing business-related inquiries and fiscal estimations.

To foster business growth, informed decisions must be made with the aid of data-driven insights offered by financial analytics. Some advantages of financial analytics include:

  • Utilization of real-time data, encompassing both external and internal sources, enabling swift and effortless filtering and analysis of data sets.
  • Organization of data in a digestible and comprehensible manner, amplifying its impact on your bottom line and optimizing data workflows to enhance productivity.
  • Heightened productivity, providing teams with a better means of making confident decisions while mitigating complexity and risks.
  • Provision of forward-looking strategies and insights for concise and transparent financial reporting.
  • Serving as a single source of truth, eliminating the need for additional financial management software tools to track information.

The mere inclusion of "financial analytics" in your processes is insufficient. It is crucial to determine which types of analytics will yield the greatest benefits for your business.

Types of financial analytics

In today's era driven by data, analytics plays a critical role in maintaining competitiveness for businesses. Financial analytics provides valuable insights into a business's historical and current performance, aiding in strategic decision-making. Below are some essential financial analytics that every company, regardless of size, should implement.

Anticipatory sales analytics


Accurate sales projection holds strategic and technical implications for any organization, as sales revenue is vital. Anticipatory sales analytics involves generating an informed sales forecast. Various approaches, such as correlation analysis or leveraging past trends, can be employed to predict sales. This type of analytics assists in planning and managing business peaks and troughs effectively.

Client profitability analytics


Distinguishing between profitable and unprofitable clients is crucial for every business. Customer profitability typically adheres to the 80/20 rule, where 20 percent of clients account for 80 percent of profits, while another 20 percent incur 80 percent of customer-related expenses. Understanding these dynamics is vital.

By comprehending customer profitability, businesses can analyze different client groups and gain valuable insights. However, the challenge lies in accurately assessing a client's overall contribution to the organization.

Product profitability analytics


To remain competitive within an industry, organizations need to understand which products are generating profits and which are not. Product profitability analytics enables the evaluation of profitability on an individual product basis, rather than analyzing the business as a whole. This involves assessing each product individually. By conducting product profitability analytics, businesses can make informed decisions and safeguard profitability and growth over time.

Cash flow analytics


Sufficient cash flow is essential for the day-to-day operations of any organization. Understanding cash flow is critical for gauging business health. Cash flow analytics involves utilizing real-time indicators like the Working Capital Ratio and Cash Conversion Cycle. Tools like regression analysis can also be employed for cash flow prediction. Cash flow analytics not only helps manage cash flow and ensure adequate funds for daily operations but also supports various business functions.

Value-driven analytics


Most organizations have defined goals and a sense of their desired achievements. These goals are often formalized and listed on a strategy map, which identifies the business's value drivers. Value drivers are the critical factors that the organization must leverage to achieve its strategic goals. Value-driven analytics evaluates these levers to ensure they deliver the expected outcomes.

Shareholder value analytics


Profits, losses, and how they are interpreted by analysts, investors, and the media can impact a business's performance in the stock market. Shareholder value analytics calculates a company's value by examining the returns it provides to shareholders. Essentially, it measures the financial impact of a strategy and reports the value it delivers to shareholders. Shareholder value analytics is used alongside profit and revenue analytics. Tools like Economic Value Added (EVA) can be employed for measuring shareholder value analytics.

 

Financial analytics examples

Next, we are going to introduce some financial analytics example dashboards that have been put into practice in some companies. Hope this can give you some inspiration of financial analytics! 

Note: All the financial analytics examples shown in this article are created by FineBI, a powerful BI tool that has been honorably mentioned by Gartner Magic Quadrant for ABI Platforms in 2023. You can download FineBI for free and have a try!

 

1.  Risk of Loan Default Analytics

The Risk of Loan Default Analytics dashboard is a powerful tool designed to provide insights and analysis related to the risk of loan default in a lending institution. It offers a comprehensive overview of key metrics and indicators that can help lenders assess and manage the credit risk associated with their loan portfolio.

One of the key indicators displayed on the dashboard is the Loan Write-off Forecast, which provides an estimation of the expected loan write-offs over a specified period. This helps lenders anticipate potential losses and take proactive measures to mitigate risks.

The Risk Trend indicator showcases the historical trend of loan defaults and delinquencies. By analyzing this trend, lenders can identify patterns and potential areas of concern, allowing them to adjust their risk management strategies accordingly.

Another important metric displayed on the dashboard is the Loan Credit Rating Distribution. This indicator provides an overview of the credit ratings assigned to the loans in the portfolio. It helps lenders assess the overall credit quality of their borrowers and identify segments with a higher risk of default.

By utilizing the Risk of Loan Default Analytics dashboard, lenders can make data-driven decisions and enhance their risk management practices. It enables them to identify potential areas of concern, allocate resources effectively, and implement targeted strategies to mitigate the risk of loan defaults. Ultimately, the dashboard empowers lenders to proactively manage credit risk and maintain a healthy loan portfolio.

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2. Key Financial Indicators Analytics

The Key Financial Indicators Analytics dashboard provides businesses with a concise and comprehensive view of essential financial metrics. It offers insights into key performance indicators that help evaluate the financial health and profitability of a company.

The dashboard prominently displays indicators such as Sales Revenue, which represents the total income generated from sales of products or services. This metric provides a snapshot of a company's top-line performance and its ability to generate revenue.

Net Profit, another crucial metric displayed on the dashboard, indicates the amount of profit left after deducting all expenses, including taxes and operating costs. It represents the bottom-line financial performance and indicates the overall profitability of the business.

The Net Profit Rate is a percentage that shows the profitability of a company by measuring the net profit as a proportion of the revenue generated. It provides insights into the company's ability to control costs and generate profit relative to its sales.

The Net Profit Budget is a comparison between the actual net profit and the planned or budgeted net profit. This metric allows businesses to evaluate their financial performance against their predetermined goals and identify any deviations or areas for improvement.

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3. Profit Analytics

The Profit Analysis Dashboard is a visual representation of key metrics and indicators related to the profitability of a business. It provides a comprehensive overview of essential factors that contribute to the company's financial performance.

One of the main indicators displayed on the dashboard is the Monthly Trend of Net Interest Rate. This metric helps track the trend of the company's net interest rate over time, offering insights into the profitability of its interest-earning activities.

Another important feature of the dashboard is the Analysis of Main Profit Items. This section provides a detailed breakdown of the company's main sources of profit. It helps identify the key drivers of profitability, such as revenue from sales, cost of goods sold, operating expenses, and other income or expenses.

The Trend of Gross Profit Rate is another crucial indicator displayed on the dashboard. It shows the trend of the company's gross profit rate over a specified period. This metric allows businesses to assess the efficiency of their cost management, pricing strategies, and overall profitability.

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How to perform financial analytics?

Performing financial analytics involves several key steps to ensure accurate and insightful analysis. By following these steps, businesses can harness the power of financial data to make informed decisions and drive their success. Here's a detailed breakdown of how to perform financial analytics:

Choose the right financial analytics software

Start by selecting a robust and user-friendly financial analytics software that aligns with your specific business needs. Look for features like data integration capabilities, data visualization tools, and collaborative features. This software will serve as the foundation for your financial analytics process.

I highly recommend FineBI, a powerful self-service Business Intelligence (BI) tool developed by FanRuan. FineBI is designed to empower business users by enabling them to perform data analysis independently, without requiring coding skills or assistance from the IT department. This user-friendly tool is crafted to cater to professionals of all technical backgrounds, allowing them to seamlessly carry out data analysis tasks and create comprehensive analytical reports with ease. Whether you're a seasoned analyst or new to data exploration, FineBI equips you with the capabilities to make informed decisions autonomously.

 

With FineBI, users can explore and analyze data, create interactive visualizations, generate reports, and gain valuable insights without relying on IT experts or writing complex code. This self-service BI approach allows business users to take control of their data analysis needs, making it accessible and efficient for all levels of expertise within an organization.

Through simple operations like drag-and-drop, you can create professional dashboards without difficulty!

FineBI Drag-and-drop Interface

Data integration

Gather data from various sources within your organization, such as accounting systems, sales databases, and financial statements. Ensure that the financial analytics software you choose supports seamless integration with these data sources. This step involves consolidating and organizing your data to create a unified and comprehensive dataset.

FineBI has a powerful data preparation functionality, supporting over 30 different databases and SQL data sources. It also supports various file data sets such as Excel and txt files, as well as multidimensional databases and procedural data sets. It is suitable for data analysis scenarios with high real-time analytics requirements.

FineBI connection from multiple data source

Data visualization

Once your data is integrated, leverage data visualization tools within the financial analytics software to transform complex data into meaningful visual representations. Utilize charts, graphs, and dashboards to present financial information in a clear and intuitive manner. This visual representation enables easier analysis and identification of trends, patterns, and outliers.

FineBI supports more than 50 types of graphs, covering basically all basic and high-level charts on the market, and also has excellent dynamic effects and a powerful interactive experience. Various features can be set according to the needs during use, and can also be self-adjusted and displayed on the mobile terminal and large LED screen.

FineBI Dynamic Charts

Data sharing and collaboration

Foster a collaborative environment by enabling data sharing and collaboration features within the financial analytics software. This allows multiple stakeholders, such as finance teams, executives, and decision-makers, to access and interpret the financial data. Encourage collaboration by providing commenting and annotation features, facilitating discussions, and ensuring that insights and recommendations can be easily shared.

FineBI's data sharing and collaboration feature enables users to easily share dashboards and reports, facilitating effective teamwork and information exchange. With real-time collaboration capabilities and role-based access control, teams can collaborate on data analysis and ensure secure data sharing within the organization.

FineBI Data Sharing

Analysis and interpretation

Dive into the financial data and conduct in-depth analysis to uncover insights and trends. Apply various analytical techniques, such as ratio analysis, trend analysis, and benchmarking, to derive meaningful insights from the data. Use these insights to evaluate the financial performance of your business, identify areas of improvement, and make informed decisions.

Monitor and refine

Financial analytics is an ongoing process. Continuously monitor key financial indicators and metrics to track performance and identify emerging trends or changes. Regularly refine your analytics approach based on new data, feedback, and evolving business needs. This iterative process ensures that your financial analytics efforts remain relevant and effective.

By following these steps and leveraging the right financial analytics software, businesses can harness the power of data to gain valuable insights into their financial performance. This enables informed decision-making, enhances financial planning, and drives overall business success.
 
 

Conclusion

In conclusion, financial analytics plays a vital role in today's business landscape, enabling organizations to gain valuable insights into their financial performance and make data-driven decisions. By harnessing the power of financial analytics, businesses can assess profitability, identify areas for improvement, forecast future trends, and drive strategic initiatives.

To fully leverage the benefits of financial analytics, it is recommended to utilize advanced analytics tools and software. One such powerful solution is FineBI. FineBI offers a comprehensive suite of financial analytics features, including data integration, visualization, predictive modeling, and reporting capabilities. With its user-friendly interface and robust functionality, FineBI empowers businesses to extract meaningful insights from their financial data, streamline their analytical processes, and make informed decisions that drive growth and profitability.

By incorporating FineBI into your financial analytics strategy, you can unlock the full potential of your financial data, gain a competitive edge in the market, and navigate complex financial challenges with confidence.

In today's fast-paced and data-centric business environment, financial analytics and tools like FineBI are no longer optional but essential for businesses aiming to thrive and succeed. Embrace the power of financial analytics and leverage innovative solutions like FineBI to unlock the hidden potential within your financial data and drive your organization towards a prosperous future.

 

Feel free to make an appointment for a live demo with our product experts. We will be more clear about your needs and see how FineBI can help you and your organization transform data into value.


 

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